Motorola has introduced the Aura, a handset inspired by luxury watches and fine handcrafted design.
It offers world’s first 16 million color, circular display with 300 dpi resolution. It has Swiss-made main bearing, which serves as the foundation, while the 62 Carat Lens is created from Grade 1 62-carat sapphire crystal - one of the most scratch-resistant materials on earth.
The Stainless steel housing has chemically etched textures and patterns. Its custom-engineered rotating mechanism is composed of more than 200 high-precision individual parts.
It comes with Motorola’s CrystalTalk technology that takes AURA to the highest level of audio clarity on every call.
“AURA is Motorola’s latest endeavor into the high-tier mobile device space and is the result of our continued inspiration to innovate in design, imagination and state-of-the-art handcraftsmanship,” said Jim Wicks, corporate vice president and director of Consumer Experience Design, Mobile Devices, Motorola. “From the moment AURA owners hold their phones, they elevate their own experience in luxury and unmatched quality.”
AURA is expected to be available around the globe beginning in Q4 2008.
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