Dell has expanded its Art House offerings with the unveiling of the (Product) Red artwork for the Dell Studio laptops, supporting The Global Fund’s fight against AIDS.
The artwork exemplifies the unique visions of artists passionate about fighting AIDS in Africa. The artwork is permanently infused into the Dell Studio laptop’s display back. Dell says it is extremely durable, resists scratches and won’t fade.
Customers can personalize their Studio laptop with original artwork by three artists: Joseph Amedokpo, Siobhan Gunning and Bruce Mau.
“Dell continually innovates through offering unique ways for people to pursue their passions and express their individual style,” said Michael Tatelman, vice president, Dell global consumer sales and marketing. “By bringing these amazing artist designs together with a meaningful cause and our technology, we create new opportunities for self-expression.”
The Dell Studio 15 starts at $649 and the Dell Studio 17 starts at $799. Dell’s (Product) Red portfolio also includes the new XPS One 24 desktop, the Dell V505W all-in-one printer, XPS and XPS M1530 laptops.
For each Dell (PRODUCT)RED design purchased , Dell contributes $20 to the Global Fund, helping to save lives and eliminate AIDS in Africa.
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